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You've decided that you are interested in starting a hotel, but now what? Many questions emerge when considering starting a hotel: Everything from major questions such as, "Who will be my best customer?" to, "Will we offer the opportunity for guests to book rooms online?"
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How is How to Open a Hotel - 5 Things to Consider
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Carefully taking the following factors into consideration can play a significant role in simplifying the process of opening your own hotel.
1. Clientele
Deciding who you're hotel will primarily serve is one of your most important decisions. Catering to the needs/wants of tourists versus the business crowd, for example, will play a major role in the "final product"; everything from the services you provide to the layout and décor of the hotel.
Once you've selected your desired clientele, make sure that you've chosen a location that is both easy and practical for them to access. Those who wish to open a hotel for business travelers should, for instance, seek a location close to a convention center or airport, rather than on the outskirts of town or a rural area.
2. To Build or Not to Build?
Another major decision is what physical structure your hotel will take. The three most common solutions include:
Building a brand new hotel from the ground up
Transforming a large house or other building
Purchasing a current or previously operating hotel
Choose wisely, and keep both your budget in mind, as well as how soon you'll need to see revenues from your hotel.
3. Size
The number of rooms in your hotel will have a direct impact on the services you'll need to provide, the number of employees you'll need to hire, and thus the prices you'll need to charge to account for your overhead.
4. Service Provisions
Once you have a clear sense of your desired demographic, it is important to decide on which services you'll want to provide at your hotel. Those who are establishing destination hotels will probably want to include more services such as a pool, hot tub, or game area, while those catering to the business community will want to make sure they have a business center, or wireless internet in each room.
5. Business Plan
Now that you've addressed some of the major questions of how to open a hotel, it is time for you to document your hotel concept with a clear and concise business plan. Developing a professional business plan will not only help you refine your vision, but it will also help you raise capital.
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